Xinfrared, a leading name in cutting-edge infrared thermal imaging technology, is excited to announce a significant change in our brand identity. As of October 18, 2023, we will proudly introduce our new logo, symbolizing our commitment to innovation, advancement, and user-centric design.
The New Logo
Our new logo showcases a powerful image of an eagle in mid-flight, its wings fully extended, symbolizing our brand's unwavering pursuit of excellence and the broad scope of our technological prowess. Nestled within a sleek blue elliptical icon, representing the shape of a sensor, the new logo reflects our technological precision and versatility. The deep blue color, complemented by the dark gray font, signifies our commitment to high-tech innovation, progress, and understated elegance.
Why Do We Change the Logo?
Xinfrared's decision to adopt the new logo is twofold. Firstly, it aligns with our evolving brand strategy, ensuring that users can rapidly identify the Xinfrared brand. Secondly, after gathering valuable input from over 100,000 users, we are delighted to report that the new logo received unanimous acclaim.
The transition to our new logo will be gradual. New promotional materials are already being released with the updated logo, while previously published materials will be phased out over time.
Our Brand Story
The Xinfrared name is a fusion of the uppercase letter 'X,' symbolizing the unknown and infinite possibilities, and the word 'infrared.' Xinfrared signifies our active exploration of the uncharted, our aim to make an indelible mark in the history of infrared technology, and our mission to bring infrared technology into every household.
For media inquiries and further information, please contact our team at firstname.lastname@example.org.
As we introduce our new logo, we remain deeply grateful for the role our previous logo played in our brand's history. We cherish its legacy and contributions to our journey.
Xinfrared is excited to embark on this new chapter with our refreshed brand identity. Our commitment to pioneering technology, user satisfaction, and advancing the world of infrared remains steadfast. We look forward to sharing this exciting journey with our valued customers, partners, and supporters.
For more information, please visit our website at www.xinfrared.com.